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Paint and wood-stain brands have announced 10 2027 Colors of the Year so far, with selections spanning greens, browns, blues and a light wood tone. The choices share an interest in nature-inspired color and warmer, more familiar interiors, though each company presents its shade as a distinct design direction.
Paint and wood-stain brands have named 10 Colors of the Year for 2027 so far, with selections ranging from moss and olive greens to deep browns, dusty blues and a pale oak stain. The roundup, published by House Beautiful, shows several companies drawing on nature, comfort and warmer neutrals as they present their palettes for the year ahead.
The list includes Behr’s Grounded, a moss- and olive-inspired green with brown undertones, and Benjamin Moore’s Webster Green, a mid-tone shade with historical roots. Sherwin-Williams and HGTV Home selected Celery, described as a soft, earthy green. Other nature-associated picks include Little Greene’s Marle, a warm brown, and Minwax’s Pickled Oak, a light wood stain intended to show natural grain.
Several selections lean blue. Valspar named Cottage Door, a cool, mid-toned blue with grey in the mix, while Glidden chose Artifact, a smoky blue with grey and turquoise undertones. Clark+Kensington’s Vantage Point is a dusty blue inspired by a clear sky. Dutch Boy Paints selected Deep Rooted, an earthy orange with red and brown undertones, and Dunn-Edwards chose French Press Coffee, a deep brown with plum undertones.
The selections are brand announcements rather than a single industry-wide designation. The report describes each company’s chosen shade and, in some cases, its intended mood or suggested pairings. Those descriptions reflect the brands’ own positioning; the list does not establish a shared ranking or measure how widely any color will be used.
A Warmer Direction for Home Color
The lineup gives homeowners and designers an early view of the colors paint and stain makers are promoting for 2027. Greens and browns appear across multiple selections, while the blues are generally described as muted or greyed rather than bright. That mix may help readers compare the palettes before choosing a shade for a room, furniture project or wood finish.
Several companies connect their choices to comfort, nature and everyday well-being. Behr says Grounded draws on the sheltering feel of moss and olive; Sherwin-Williams describes interest in wellness and eco-inspired design; Dunn-Edwards links French Press Coffee to routine and a slower morning. These are explanations from the brands, not evidence that a particular color produces a measurable effect on mental health or home value.
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How the Brands Describe Their Picks
The roundup lists Color of the Year selections from several companies and includes descriptions of their chosen shades and, in some cases, suggested uses or inspirations. It covers paint brands alongside Minwax, a wood-stain company, so its entries do not all refer to the same kind of finish. A paint shade and a stain that emphasizes wood grain serve different purposes, even when both are grouped under the annual label.
Some selections look back as well as forward. Benjamin Moore says Webster Green was first introduced in 1976 and draws on design influences from the 18th and 19th centuries. Little Greene’s Marle comes from its Colour Scales collection. The companies frame these histories as evidence of the shades’ relevance, but the roundup does not compare the colors against earlier years or provide sales forecasts.
““It moves between moss and olive, with subtle brown undertones that give the green warmth and weight.””
— Kayla Kratz, head of color at Behr
nature-inspired paint color palette
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More 2027 Colors May Follow
The roundup is a snapshot of the selections announced so far, not a final count of every brand’s 2027 pick. It does not state when all remaining companies will announce their choices, or whether any listed brand could later revise its selection. The source also provides no common methodology for choosing a Color of the Year and no market data showing how consumers will respond.
Claims about broader cultural shifts, including interest in natural materials, wellness or fatigue with cool neutrals, are attributed to company representatives or presented as editorial descriptions. The available material does not establish how many consumers share those preferences. Likewise, the included statistic that about 77 percent of Americans report feeling overwhelmed is described as data shared with House Beautiful; the roundup does not specify its survey date, sample or methodology.
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What the Roundup Covers
The roundup provides a list of 10 paint and wood-stain brands’ 2027 selections and descriptions of the shades. It offers an early catalogue of the named picks, rather than evidence of a definitive interior-design forecast. The source does not report whether the listed colors are gaining traction with buyers or designers.
The source material does not provide information about future announcements, changes to current picks or consumer uptake. It also does not describe a shared method for choosing the selections or provide data on how widely the colors may be used.
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Key Questions
How many 2027 Colors of the Year are listed so far?
Ten selections appear in the House Beautiful roundup, from paint and wood-stain brands. The list may grow if other companies announce picks later.
Which colors are green?
The green selections include Behr’s Grounded, Sherwin-Williams and HGTV Home’s Celery, and Benjamin Moore’s Webster Green. The brands describe them respectively as moss- and olive-inspired, soft and earthy, and a historically rooted mid-tone.
Are all of the selections paint colors?
No. Minwax’s Pickled Oak is a wood stain, described as a light shade that highlights natural grain. The other listed selections are paint colors.
Do the selections prove that warm colors are trending?
No. Several brands chose greens and browns and described them as warm or nature-inspired, but the roundup provides no consumer-sales or usage data to show how broadly those colors are being adopted.
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